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Whisper
好自在
Whisper Key Visual Ivory Design:好自在液體衛生棉 超強 黑洞吸收力 主視覺設計
品牌:
Whisper Ivory 液體衛生棉產品
設計目的:
跳脫過去液體衛生棉科技感的形象:以清爽乾淨的視覺傳達"超強吸收力”的資訊
視覺須新穎、吸睛。
視覺整體需"一眼"讓人連結到Claim與產品。
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深獲好評的主視覺(Key Visual)設計
使用品牌常用的藍色調創造多層次黑洞的意象,徹底翻轉黑洞的給人的黑暗觀感。
主視覺(KV)完美詮釋出"抽象"的元素。
清爽的顏色 + 局部若隱若現的光圈,表現出品牌清爽的視覺意象。
纖細的精緻襯線字體,強化高級感與日系感,讓人一眼就注意到。
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深獲好評的POSM設計(3D Center)
黑洞的層次明顯,造型獨特,在賣場上相當吸睛。
製作物上的教育訊息 & Demokit,讓消費者更了解產品資訊與優勢。
產品配置排面整齊、有層次。
設計項目
Key Visual Design 主視覺設計 | 3D Center POSM設計 | 教育訊息 | Demokit
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